Che Drops Visually Appealing New Single “Love (MKB)”
Atlanta’s underground music scene continues to pop with new genre-bending creators who take styles and make new versions, and Che rapper is no exception. Gaining some momentum as both an Atlanta rapper and a rising underground artist, Che just released his latest single and music video, “Love (MKB),” a gritty, emotional track that blends trap, new gen, alt-rock/punk vibes all together. The music video out now on YouTube shows Che standing on the hood of Jeep, the video is one frame but has the car starting and beginning to drive in slow motion as Che rapper raps lyrics. This visual is very striking as snow is falling in the video shot in 4K and reflects the chaotic yet passionate emotions Che expresses in the lyrics.
Che rapper continues to push boundaries by refusing to stick to a single sound. He loves to push the sound for a new fusion of trap-heavy beats, punk rock energy, and emotionally transparent lyrics that sets him apart from other underground artists. One of my favourite lines in "Love (MKB)," Che says:
“Supermodel girl, I’ll show you the world. My heart is really fragile, So you could never fracture.”
This isn't just another heartbreak emotional song, rather a reflection of Che's real feelings and events in the world. These are more real and vulnerable and real lyrics that we rarely hear in music in general but especially coming from an Atlanta rapper.
An Underground Artist on the Rise
What makes Che rapper stand out among other Atlanta rappers and underground rappers in general is his willingness to get uncomfortable in his music. He’s not afraid to go beyond the typical trap sound that Atlanta is known for, which is why he’s quickly becoming a must-watch underground artist. Whether you first discovered him at Rolling Loud California, through his latest album “Sayso Says”, his lyrical lemonade music video or through your social media feed, Che rapper has likely been on your radar lately. As an underground artist, his momentum towards breaking the mainstream is undeniable and with each release, he keeps showcasing his growth and evolution. “Love (MKB)” isn’t just a new song, it's a statement. It proves that Che rapper, can have emotional delivery, high quality visuals, bridge the gap between genres and is more than just another name in the scene. He continues to carve out his lane, and fans of raw energy, catchy melodies, and fearless self-expression music should be paying attention to this upcoming Atlanta rapper.
Publisher: XNocturnal
Published: April 1st, 2025